BSH: Privacy by Design Search the path to Empathy
A Commerce Search Journey
![BSH: Privacy by Design Search the path to Empathy](/assets/media/uploads/20230606_bsh-case-study.jpg)
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BSH, Europe’s leading appliance manufacturer, teamed up with Empathy.co to enhance the search journey for customers, resulting in significant improvements in discovery and engagement. The collaboration has led to a +13% increase in search sessions, an +11% boost in click-through rates, increased findability, and a +44% rise in Add to Cart, underlining the value of a personalised, empathy-driven shopping experience.
![BSH: Privacy by Design Search the path to Empathy](/assets/media/uploads/20230606_bsh-case-study.jpg)
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