PDPAOLA: pairing technology with design
Search & Discovery to Generate Exponential Ecommerce Growth
As a Digitally Native Vertical Brand, PDPAOLA has always been at the forefront of leveraging technology to enhance customer engagement. Recognising the need to revamp their Search & Discovery experience in alignment with their brand values, they decided to partner with Empathy.co.
The collaboration has not only elevated PDPAOLA’s online store, but also significantly improved key performance indicators for the brand. From predictive layers offering real-time, customised recommendations, to a privacy-first approach that respects user data, PDPAOLA is redefining what it means to shop for jewellery online.